BONAPARTE FILMS

VISUAL IDENTITY

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CREATIVE DIRECTION
VISUAL IDENTITY
LOGO & GRAPHIC SYSTEM
MURALS & INTERIORS
MERCH & CUSTOM OBJECTS

A visual identity developed for Bonaparte Films, extending across digital, physical and spatial applications.

From logo and graphic elements to murals, interiors, merchandise and custom objects, I created a flexible visual language that carries through different formats and environments.

The project brings together art direction, illustration and direct mark-making — turning the identity into something that can live beyond a traditional branding system.

LOGO / LETTERING

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3 rooms office mural / Concept & implementation

The mural for Bonaparte translates the brand’s identity into space, creating an immersive environment that unfolds across multiple perspectives. Its visual language follows the intentionally raw CI, bringing a bold, unpolished energy into a cohesive spatial experience.

2023

Large-scale mural by XULI for Bonaparte Films

Bonaparte Films office mural by XULI, featuring custom black-and-white wall artwork in Berlin.

Hand-painted wall artwork for the Bonaparte Films office mural by XULI.

Black-and-white mural artwork wrapping the interior walls of the Bonaparte Films office.

Detail of XULI’s custom mural and experimental lettering for Bonaparte Films.

MAKING OF MURAL ☞

we RUN NYC

NYC VIDEOPRODUCTION 24

Shot by Daniel Kamyab / Cut & Edit by Luisa Kor

the Story

Commissioned by Bonaparte Films, this project in New York marked the opening of their new agency point through a raw, street-level campaign.

The concept focused on visibility through infiltration, using stickers and subtle urban interventions to embed the name into the city’s visual language. Fast, direct, and unpolished, the approach aimed to create a presence that feels discovered rather than announced, becoming part of the rhythm of the streets.